Lost Files Clothing is a Wisconsin-based streetwear label built away from the spotlight, in the places people overlook. We take pride in being the ones who weren’t supposed to “make it”, the ones who carved something out of nothing. Our clothes mix Midwest grit with nostalgic Americana to create pieces that feel lived-in, honest, and real.

Our mission is to challenge where culture comes from and champion the beauty in overlooked places. We design clothing that honors everyday stories, blue-collar roots, and the grind behind every win. Lost Files exists to uplift the outsider community, create responsibly, and inspire those who carve their own path, no matter where they start.